Eva Liu – Thread Design

Naming Smarter

Eva Liu — Fri, 10 Apr 2026 19:10:52 +0000

Naming a product or a brand, Smarter. How to Use ChatGPT to Find the Perfect Name Whether you’re crafting a studio design name or naming a product in a competitive consumer market, the process requires more than just creativity—it demands strategic clarity. While tools like ChatGPT can rapidly generate English naming ideas, selecting the right […]

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What’s on the menu today? Lessons from seasoned menu designers

Eva Liu — Tue, 30 Sep 2025 06:29:47 +0000

I thought you’d never ask; the answers to the top questions we receive about it, of course. Answers from seasoned menu designers. What should I consider when designing my menu? How can it help increasing our avg ticket sale? How can a menu be beautiful, long lasting and yet get frequently updated? As F&B experience designers, menu […]

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How to Design a Small Restaurant or Café That Feels Big

Eva Liu — Tue, 17 Jun 2025 07:42:28 +0000

Designing a small restaurant or café? Discover branding and interior strategies that turn compact spaces into high-impact, memorable F&B experiences.

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2025/26 Restaurant Design Trends

Eva Liu — Wed, 04 Jun 2025 18:20:52 +0000

The food and beverage industry has always been influenced by nostalgia, but right now, we’re in the middle of a full-blown mid-century revival. Everywhere you look, restaurant branding is embracing the aesthetics of the 1950s and 60s: bold, whimsical typography, playful illustrations, and a sense of handcrafted authenticity. But why?

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Old Roast, New Wrap

Eva Liu — Thu, 29 May 2025 06:49:18 +0000

Global brands face a choice: stay classic or localize fast. This article explores how coffee packaging now wraps more than beans—it wraps culture, price point, and personality—from old world to new wave.

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How the Best Branding Agencies Make Drink Packaging Pop

Eva Liu — Thu, 29 May 2025 04:31:13 +0000

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Relaunching Fine Dining Menu of all time favourite Coquille

Eva Liu — Thu, 13 Mar 2025 06:14:54 +0000

Thread Design’s recent work on the menu relaunch for Coquille Seafood Bistro—refining the fine dining experience through subtle menu psychology and elevated menu design.

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Melitta drips for Manchester United

Eva Liu — Tue, 19 Dec 2023 09:29:20 +0000

Official merch with authenticity stamp, a specifically crafted blend, and packaging that makes you feel like being at the heart of the Old Trafford stadium. Tmall shop the Glory blend here!

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5 trends in food & beverage branding 2024

Eva Liu — Tue, 28 Mar 2023 06:43:41 +0000

Here are five cool design trends for restaurant branding in 2023, along with tips on how to use them in your marketing and social media campaigns:

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Some recent project highlights

Eva Liu — Fri, 09 Dec 2022 14:39:10 +0000

As we all need a little distraction and fresh inspiration, we’re sharing with you three new case studies we’ve been particularly invested in this year. If any of the intros below leaves you wanting for more, you’ll be able to find more in depth versions with their fair shares of pictures and process details on our website as well.

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