A global grill menu with heavy Spanish influences

Bonica

别有洞天的浪漫西班牙餐厅

Project

Branding

 

Location

Shanghai, China

Our mix of backgrounds and culinary influences span history, culture and continents.

Bonica pays homage to the European 18th century traders who brought spices, ideas and blue and white porcelain from the East. 

Inspired by hot Spanish summers eating next to Mediterranean blue seas

Strategy

Creative Direction

Illustration

Design

Copywriting

Let us tell you the story about

the logo

We wanted to design a logo that both told a story, but could be used in a number of different ways. With such a complex mix of influences we felt it important that consumers should see something that makes them question the concepts. Fire, 17th century ships, sun, old colonial architecture, and a vine leaf. All around a plaque and it’s Spanish tag line. The overall aesthetic is then presented in a contemporary line drawing style.

Crafting the details in every corner

Menu

Food and Drinks

Signage

Metal Engraved

Coaster

Paper print

Cheque Holder

Wooden Engraved

Extending the identity beyond food.

Menu

Cocktails / Mezcal / Soft Drinks

Address Card

With branded elements

Wayfinding

Wayfinding

You can find us via Smart Shanghai or just come to Jing’an District, Shanghai

1/F, Bldg. 5, AUNN,
No. 60, Lane 273 Jiaozhou Lu,
near Yanping Lu

现所5幢1楼,
胶州路273弄60号,
近延平路

We’d love to be able to create a project like Bonica with your company. 


If you’d like us to be part of your team, 

and create something incredible, get in touch.