A short story of how we took an existing brand and gave it a new core message: New York Attitude.
Our Fook Wo Kong branding tells the story of a 20 years long friendship, sharing the same passion for authentic Cantonese cuisine, an art traditional yet complex to master.
La Mezcaleria, a mezcal cocktail lounge that takes inspiration from plant medicine, street art and the spiritual energy of Oaxaca
Good design is like growing cherries, the very last thing to grow, is the cherry.
Boxing Cat needed something irreverent and eye catching that communicated:
‘I’m so busy I am going mad’
The best communication tools are those that work for you and your objectives, not the other way around.
Far away from home, the Global Retailer honed in on consumers’ needs and wants to deliver a fully localized experience. From strategy to ALDI’s Chinese logo design…
Design is not restricted to one element or dimension, design is finding a clean space in the mess!
Coming into China at a time when the market competition is fiercer than ever, how might they take the pole position of home consumer coffee products? Curious?
Find a unique position in a crowded market.
We are NOT looking to be the most authentic Pho from Vietnam, we’re the BEST Pho available taking the finest elements from around the world. Design strategy and market consulting.
From restaurant naming, to logo design, marketing to interior consulting, it’s all coming together – and now in 3D! This project has been in the works for well over a
The eagerly anticipated grand opening of Fook Wo Kwong (福和光), a prestigious Cantonese restaurant, marks a significant milestone in culinary excellence. We are thrilled to announce the successful launch (and
The Refinery’s partnership with us brings a fresh visual identity to its establishment in Xin Tian Di. The new signage, while modest, reflects the essence of The Refinery’s commitment to
Official merch with authenticity stamp, a specifically crafted blend, and packaging that makes you feel like being at the heart of the Old Trafford stadium. Tmall shop the Glory blend
Many of entrepreneurs are finding rebranding challenging – so we have compiled our key learnings in a two-part article. First: how to decide on making the jump.
This week has undoubtedly been my heaviest usage of AI. Primarily chatGPT and MidJourney. I’ve written and illustrated children’s books. I’ve made 1980’s mail order catalogues, produced a gangster rap
