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SHANGHAI TYPE

This is a project which provides a platform for designers to explore the relationship between the typeface and Shanghai by creating a .gif animation file. You can see all the works on the official website. On stage 2, some of the words will be shown on the LED screen of Bundstar Media in Pudong (the […]

DESIGN SHANGHAI

Over 150 world famous design brands will be presented in this exhibition, and about 90% have never been seen before in China. The main themes are Contemporary, Collectibles and Classic Halls; the renowned brands include: Magis, Moooi, Tom Dixon, Flos, Bd Barcelona Design, Fritz Hansen, Alessi and Boss Design. There is also a Design forum […]

VIE CHAT

Catering industry branding expert, Thread Design, now expands its business into Nanjing. Vie Chat (威雀), original name as Wecheers, was estabilised in 1995 and once to be one of the leading fashionable Western restaurants at that time. The client intended to re-brand this restaurant yet with keeping some elements of old brand, and they came […]

For this years Christmas card we put our tongues firmly in our cheeks and stepped out into the cold for an autumn/winter New England style fashion photoshoot. It’s amazing how many knits and tweeds we owned between us all. View a huge version here. Or see what our facebook fans thought of us here. Merry […]

DESIGN SHANGHAI 2013

Founded in 2000, this biannual exhibition has been successfully held for six sessions. The theme of this year’s exhibition is the ‘Aesthetics City’, primarily aiming to show how ‘Design lead to creative life’ and ‘Aesthetics construct ideal city’ during the process of urbanization. The exhibition is more interested in ‘the design with avant-garde concepts’ in order […]

CHINESE TYPOGRPAHY

In Novemeber Thread was proud to invite Sussane Zippel to come to our office to share her thoughts and observations about Chinese typography. Sussane, from Germany, works for a design agency that specializes in branding Western companies in Asia. Designers usually have problems when using Chinese typography, especially in the web design. Most of time […]

Threadsters have been busy at work this past week, creating some vintage-inspired decoration for Shanghai Brewery. Through an extensive process that involved wood, glue, acetate, sandpaper, vinegar, varnish, and tea, we’re really happy with the worn and battered look of the wood boards. Look out for these newly vintage-ified heirlooms at your local Shanghai Brewery […]

A DATE WITH ART

Born in Dublin, Michael Craig-Martin studied fine art at Yale University. After returning to Europe in the mid-1960s, he became one of the key figures in the first generation of British conceptual artists. In addition to being an artist, he taught at Goldsmith’s College School of Art for over 20 years where he was a […]

DIFFERENT BEATLES

This 96 minute double-LP is made by the 100 copies of the first 800 pressings of Beatles’ White Album. As of the scratches and physical imperfections, all copies play slightly differently, causing the 100 layers to gradually drift out of sync over the course of each side. The gatefold cover and disc labels are composites […]

WHAT HAPPENED IN HUASHAN PARK

What happens when you put 6 awesome designers, 20 black permanent markers, 1 projector, and 3 liters of beer together in one room? When Thread is involved, you get a six square meter marker mural of a fancy cow. Scroll below for a sneak peek, then visit Fat Cow on Hongmei Lu to see our […]

This is the travelling exhibition organized by Museum Hilversum and Utrecht School of the Arts which brings a selection of over 40 Dutch designers to China. The goal of this project is mainly to show what triggers and enables Dutch designers to explore and research in such playful modes, resulting in the Dutch famous design […]

DEEJAY BATTLE AT THREAD

For better or for worse now everyone at Thread has access to the AV cord to play music. What does this mean? Everyone can be the deejay now! So feel free to swing by and check out the sweet tunes that are playing. Maybe if your lucky you’ll stop by during one of our deejay […]

Being faced with self initiated problems is something you can easily avoid – don’t create them in the first place, however that’s not really how we like to do things here at Thread. We’ve recently decided that chalkboards are not the most interesting solution for a client and that we would like to install custom […]

WHAT’S FOR LUNCH AT THREAD?

Hungry for something fresh? Here is a sneak peak on what has been going on in our office around lunch time! When we are not ordering delicious Sproutworks, we have been cooking up some healthy eats of our own! Inspired by the fresh produce and markets surrounding the office, the Thread staff has been using […]

THE ART OF THE BRICK

Internationally touring exhibition comes to Shanghai to showcase what can be done with a little plastic block. Expect creative statues made out of Lego by New York-based Lego artist Nathan Sawaya. Some are fun and youthful, like statues of dinosaurs. Some are more adult in concept. “These works are very personal to me, since they […]

FORWARD!

Curated by museum director Li, Feng, “Forward!” is a flurry of exhibitions including three solo shows and two group shows: “Seven Layered Shell”, “Visual Stream of Consciousness”, “Night Tourist in the City”, “Parallel to the Reality”, and “Why not Sneeze”. Highlight: “Seven Layered Shell”, enjoying a Buddhist meaning and designed by Wu Jianan, is made […]

MAN UTD EXHIBITION

Want to experience the frenzy of Manchester United’s excellent performances? Now you have the chance even if you are in Shanghai. Viewing huge photos printed by Epson with its latest ‘Ultra Giclee’ techonolgy might give you fact-to-face feelings with those star players. Epson also demostrate their 3D orihectir technology showcasing Manchester United players at their […]

BETWEEN PARTICLES

Is it possible and meanwhile pleasant to live with others in a ‘share house’? The world famous Japanese architect, Kengo Kuma (隈研吾) aims to answer this question in his architectural works. In fact, in the pre-industrialized society, one would like to open his/her own house to other people; it was in the 20th century that […]